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The Applicability of Western Management Practices in LDCs
The Indian Experience of French and German Companies©1997 Diplomarbeit -
An analysis of "Product Placement" as a strategic communication instrument
With particular regard to its effects on viewers of cinema and television film©1998 Diplomarbeit -
Customer Profitability Analysis - Today
©1996 Diplomarbeit -
Mountain Bike Use on Shared Tracks
User Survey and Management Proposal for The Queen Charlotte Track in New Zealand©1999 Diplomarbeit -
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Knowledge Management
©1999 Wissenschaftliche Studie -
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Electronic Commerce over Multiple Platforms
A European Study in the Use of eCommerce©1999 Diplomarbeit -
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Creating Competitive Advantage with Electronic Commerce
A Study of the German Insurance Industry©1999 Masterarbeit -
User Buyer Behavior in the World Wide Web
An international empirical survey exploring the WWW Buyer Behavior of Users in Germany and the U.S.©1996 Diplomarbeit -
Ireland's future in the european union
©1995 Diplomarbeit -
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Word-of-Mouth: Influences on the choice of Recommendation Sources
©1998 Magisterarbeit -
Communication of global companies with the capital market
©1998 Doktorarbeit / Dissertation -
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Customer Centric Business Models, two steps beyond Customer Relation Management
An Investigation in the process gap between "Customer Relation Management" and "Supply Chain Management"©2003 Masterarbeit -
The great leap forward: The marketing of banking services in China
©1999 Masterarbeit -
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Analysis and Visualization of Biological Publication Data
©2006 Bachelorarbeit