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International E-Business
Building Online Customer Loyality with Relationship Management©2001 Diplomarbeit -
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Are Customers loyal to the Tesco Superstore in Roundhay
©2003 Bachelorarbeit -
Customer Relationship Management for Luxury Skin Care Brands in the Selective Cosmetics Sector
A situational analysis considering communication tools, opportunities and limitations©2003 Diplomarbeit -
A Case Analysis - Exploring Customer Attitudes on BMW
©2005 Masterarbeit -
Development of Airfreight Hubs in the Greater Pearl River Delta
A Competitive Analysis of Guangzhou Baiyun International Airport and Hong Kong Chek Lap Kok International Airport©2006 Magisterarbeit -
IMC: strong in theory but struggling in practice
Practical guidance for the adaptation of IMC©2006 Bachelorarbeit -
Open Source Customer Relationship Management Solutions
Potential for an Impact of Open Source CRM Solutions on Small- and Medium Sized Enterprises©2008 Bachelorarbeit -
Complaint Management and Internal Marketing
The role and importance of Internal Marketing in Complaint Management Processes©2008 Bachelorarbeit -
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