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- BWL - Customer-Relationship-Management, CRM (7)
- BWL - Unternehmensführung, Management, Organisation (4)
- BWL - Offline-Marketing und Online-Marketing (3)
- Führung und Personal - Sonstiges (1)
- BWL - Rechnungswesen, Bilanzierung, Steuern (1)
- Informatik - Angewandte Informatik (1)
- BWL - Unternehmensethik, Wirtschaftsethik (1)
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International E-Business
Building Online Customer Loyality with Relationship Management©2001 Diplomarbeit -
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Increasing Customer Loyalty via Mobile Customer Relationship Management
©2002 Diplomarbeit -
Customer Evaluations of Service Failure and Recovery Encounters
©2002 Doktorarbeit / Dissertation -
Are Customers loyal to the Tesco Superstore in Roundhay
©2003 Bachelorarbeit -
Customer-Oriented Quality Management in the Automotive Industry
In Cooperation with Saab Automobile AB, Trollhättan©2004 Masterarbeit -