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- BWL - Offline-Marketing und Online-Marketing (16)
- BWL - Unternehmensführung, Management, Organisation (8)
- BWL - Customer-Relationship-Management, CRM (6)
- BWL - Marktforschung (6)
- BWL - Handel und Distribution (5)
- BWL - Beschaffung, Produktion, Logistik (4)
- Informatik - Wirtschaftsinformatik (2)
- Tourismus - Sonstiges (2)
- BWL - Investition und Finanzierung (2)
- Tourismus - Hotelmanagement (2)
- BWL - Unternehmenskommunikation (2)
- Führung und Personal - Sonstiges (2)
- VWL - Makroökonomie, allgemein (1)
- BWL - Informationswissenschaften, Informationsmanagement (1)
- Verkehrswissenschaft (1)
- VWL - Sonstiges (1)
- Betriebswirtschaftslehre (1)
- Mathematik - Statistik (1)
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Marketing on the Internet and the implications of new technologies
Marketing strategies for Business-to-Consumer Electronic Commerce and the strategic implications of software agents and XML©1998 Diplomarbeit -
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The Global Semiconductor Industry
©2000 Bachelorarbeit -
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Cause-Related Marketing
Relevance and Application in British Cancer Charities - A Case Study Approach©2002 Diplomarbeit -
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Building Consumer Good Brands in China
From the Perspective of Enterprises from Western Countries©2004 Diplomarbeit -
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Successful Branding
A critical examination of Customer Experience Management for Persona International©2005 Diplomarbeit -
IMC: strong in theory but struggling in practice
Practical guidance for the adaptation of IMC©2006 Bachelorarbeit -
Nonparametric Inference of Utilites
Entropy Analysis with Applications to Consumer Theory©2006 Doktorarbeit / Dissertation -
Analytic and Strategic Approaches to the Development of International (European) Markets
Taking the Example of the US-Pixel-Magic Imaging Company©2000 Diplomarbeit -
Football World Cup 2010 in South Africa
A comparison between German football tourists' expectations and the planned tourism marketing activities of the venue Port Elizabeth©2008 Diplomarbeit -
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