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- BWL - Unternehmensführung, Management, Organisation (16)
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Marketing on the Internet and the implications of new technologies
Marketing strategies for Business-to-Consumer Electronic Commerce and the strategic implications of software agents and XML©1998 Diplomarbeit -
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Regional Marketing and the Strategic Market Planning Approach to Attract Business and Industry Case Study
Orange County, California, USA©2002 Diplomarbeit -
Corporate Reputation and its Importance for Business Success
A European Perspective and its Implication for Public Relations Consultancies©2002 Masterarbeit -
The Transforming Power of Business-to-Business Electronic Business
©2002 Diplomarbeit -
Language and Business
International Communication Strategies in Saxon Small and Medium-Sized Companies©2004 Doktorarbeit / Dissertation