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Destination Image - Do Berlin´s tourist authorities have to consider cultural segmentation when developing marketing strategies relating to the place´s image in an era that refers to the global tourist?
An exploratory study of Arab-Islamic and Protestant European youths` pre-visitation image©2008 Masterarbeit -
Local Economic Development Impacts of International Backpacker Tourism to Third World Destinations
Evidence from a Traveller Enclave in Indias Andaman Archipelago©2009 Masterarbeit -
India as Destination for Western retailers
Opportunities, Challenges and Strategic Decisions©2008 Diplomarbeit -
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Cultural Differences as a Hidden Hurdle to Successful Business
Doing Business Between Germany and Spain©2011 Bachelorarbeit -
Cross-Cultural Differences
American, German, Japanese and Chinese Nagotiation styles©2007 Diplomarbeit -
FIFA World CUP TM 2010 in South Africa: Short- and long-term impacts on tourism
©2010 Studienarbeit -
Football World Cup 2010 in South Africa
A comparison between German football tourists' expectations and the planned tourism marketing activities of the venue Port Elizabeth©2008 Diplomarbeit -
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Liberalisation of the Indian economy
Issues involving scope of foreign direct investment and its impact on the Indian economy©2001 Diplomarbeit