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- BWL - Rechnungswesen, Bilanzierung, Steuern (11)
- BWL - Unternehmensführung, Management, Organisation (8)
- BWL - Offline-Marketing und Online-Marketing (3)
- BWL - Customer-Relationship-Management, CRM (2)
- BWL - Revision, Prüfungswesen (1)
- BWL - Controlling (1)
- Geowissenschaften / Geographie - Wirtschaftsgeographie (1)
- Ingenieurwissenschaften - Allgemeines (1)
- BWL - Marktforschung (1)
- BWL - Investition und Finanzierung (1)
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Corporate Reputation and its Importance for Business Success
A European Perspective and its Implication for Public Relations Consultancies©2002 Masterarbeit -
Accounting for brands according to US-GAAP and IAS
©2003 Diplomarbeit -
Methods for Assessing Brand Value
A Comparison between the Interbrand Model and the BBDOs Brand Equity Evaluator model©2007 Masterarbeit