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- BWL - Offline-Marketing und Online-Marketing (4)
- Informatik - Wirtschaftsinformatik (3)
- BWL - Handel und Distribution (2)
- BWL - Unternehmenskommunikation (2)
- BWL - Investition und Finanzierung (1)
- Informatik - Angewandte Informatik (1)
- BWL - Customer-Relationship-Management, CRM (1)
- BWL - Unternehmensführung, Management, Organisation (1)
- BWL - Controlling (1)
- BWL - Beschaffung, Produktion, Logistik (1)
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An analysis of "Product Placement" as a strategic communication instrument
With particular regard to its effects on viewers of cinema and television film©1998 Diplomarbeit -
Language and Business
International Communication Strategies in Saxon Small and Medium-Sized Companies©2004 Doktorarbeit / Dissertation -