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Customer-Oriented Quality Management in the Automotive Industry
In Cooperation with Saab Automobile AB, Trollhättan©2004 Masterarbeit -
Are Customers loyal to the Tesco Superstore in Roundhay
©2003 Bachelorarbeit -
Increasing Customer Loyalty via Mobile Customer Relationship Management
©2002 Diplomarbeit -
International E-Business
Building Online Customer Loyality with Relationship Management©2001 Diplomarbeit -
Customer Evaluations of Service Failure and Recovery Encounters
©2002 Doktorarbeit / Dissertation