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- BWL - Unternehmensführung, Management, Organisation (6)
- BWL - Investition und Finanzierung (5)
- BWL - Handel und Distribution (3)
- BWL - Customer-Relationship-Management, CRM (3)
- BWL - Offline-Marketing und Online-Marketing (2)
- Anglistik - Literatur (2)
- Informatik - Wirtschaftsinformatik (1)
- Informatik - Angewandte Informatik (1)
- VWL - Makroökonomie, allgemein (1)
- BWL - Marktforschung (1)
- Tourismus - Hotelmanagement (1)
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Reward Management as a Part of Bonus Programs in B2C Markets
©2006 Masterarbeit -
Customer-Oriented Quality Management in the Automotive Industry
In Cooperation with Saab Automobile AB, Trollhättan©2004 Masterarbeit -
"Eventually, you will bond for life"
A study of the relationship between Event Marketing and Customer Bonding©2003 Diplomarbeit