@book { AnAnalysisonthePublicPerceptionoftheTobaccoIndustrysCorporateSocialResponsibilityCSRMarketingCommunications,
    title = "An Analysis on the Public Perception of the Tobacco Industry's Corporate Social Responsibility (CSR) Marketing Communications",
    author = "Alexander {Nogolica}",
    year = "2012",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    doi = "10.3239/9783842828483",
    url = "https://m.diplom.de/document/229140"
}