@book { SocialSoftwareimCustomerRelationshipManagementderchemischenIndustrie, title = "Social Software im Customer Relationship Management der chemischen Industrie", author = "André {Hahn}", year = "2008", publisher = "Diplom.de", address = "Hamburg, Deutschland", doi = "10.3239/9783836613675", url = "https://m.diplom.de/document/225820" }