@book { BOTModelsasInstrumentforStrategicCompetitiveAdvantagesintheAutomotiveIndustry, title = "BOT-Models as Instrument for Strategic Competitive Advantages in the Automotive Industry", author = "Volker {Birken}", year = "2004", publisher = "Diplom.de", address = "Hamburg, Deutschland", doi = "10.3239/9783832476410", url = "https://m.diplom.de/document/222915" }