@book { DieRolledesSporteinzelhandelsbeieinemMassCustomization, title = "Die Rolle des Sporteinzelhandels bei einem Mass Customization", author = "Thomas {Josten}", year = "2002", publisher = "Diplom.de", address = "Hamburg, Deutschland", doi = "10.3239/9783832460112", url = "https://m.diplom.de/document/221249" }