@book { GrundlagendesstrategischenMarketingsimDestinationsmanagement, title = "Grundlagen des strategischen Marketings im Destinationsmanagement", author = "André {Schaffer}", year = "2001", publisher = "Diplom.de", address = "Hamburg, Deutschland", doi = "10.3239/9783832430511", url = "https://m.diplom.de/document/218765" }