@book { KundenbindungsmanagementinternationalerFluggesellschaftenEineAnalysevonFrequentFlyerProgrammeninderAviationBranche,
    title = "Kundenbindungsmanagement internationaler Fluggesellschaften: Eine Analyse von Frequent Flyer Programmen in der Aviation Branche",
    author = "Jan {Pohlkamp}",
    year = "2015",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    url = "https://m.diplom.de/document/294128"
}