@book { WelterbeTitelalsUniqueSellingPropositionUSPeinerDestination,
    title = "Welterbe-Titel als Unique Selling Proposition (USP) einer Destination",
    subtitle = "Verdeutlicht am Beispiel Bambergs",
    author = "Marika {Bradler}",
    year = "2005",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    doi = "10.3239/9783832486372",
    url = "https://m.diplom.de/document/223831"
}