@book { LeitfadenzurEinfhrungvonElectronicCommerce, title = "Leitfaden zur Einführung von Electronic Commerce", subtitle = "Unter besonderer Berücksichtigung der logistischen Anforderungen im Business-to-Consumer-Bereich", author = "Christoph {Wawrzinowsky}", year = "2003", publisher = "Diplom.de", address = "Hamburg, Deutschland", doi = "10.3239/9783832464578", url = "https://m.diplom.de/document/221879" }