@book { OptimalesVariantenmanagement,
    title = "Optimales Variantenmanagement",
    subtitle = "Wirtschaftlichkeit trotz Variantenwachstum durch intelligente Produktplattformen",
    author = "Karin {Eurisch}",
    year = "2003",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    doi = "10.3239/9783832469931",
    url = "https://m.diplom.de/document/221740"
}