@book { OptionenvonEcommerceiminternationalenLifestyleHandel,
    title = "Optionen von E-commerce im internationalen Lifestyle-Handel",
    author = "Alois {Kinzl}",
    year = "2000",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    doi = "10.3239/9783832428778",
    url = "https://m.diplom.de/document/218604"
}