@book { InternetanwenderundInternetwerbung,
    title = "Internetanwender und Internetwerbung",
    subtitle = "Ein empirisch gestützter Überblick",
    author = "Daniel {Meyer}",
    year = "1998",
    publisher = "Diplom.de",
    address = "Hamburg, Deutschland",
    doi = "10.3239/9783832408589",
    url = "https://m.diplom.de/document/216761"
}